2022 TotalEnergies Li-Ning Li Yongbo Cup 3V3 Tournament kicks off, creating an upsurge of badminton interest
Chinese version below
The TotalEnergies Li-Ning Li Yongbo Cup 3V3 Tournament 2022 season has kicked off in late June. As China's benchmark badminton tournament for non-professionals, the 3V3 badminton tournament has been successfully held for 13 consecutive seasons. This year also marks the 6th consecutive year that Li-Ning and TotalEnergies, the title sponsor of the tournament, have partnered to hold a 3V3 badminton tournament, and the new season is expected to, once again, launch a strong badminton boom nationwide. The 2022 tournament will tour 21 major cities across China over the next five months, amassing topnotch badminton enthusiasts from all over the country to compete.
The new season launch press conference was successfully held at the Beijing Li-Ning Center on June 22, 2022. Mr. QIAN Wei, Co-CEO of Li-Ning Group, Mr. REN Maocheng, General Manager of Li-Ning Badminton Business Unit, Ms. LI Zhujun, Marketing Director of Li-Ning Badminton Business Unit, Mr. Stephane DION, Managing Director of Total Lubricants (China) Co., Ltd., Title Partner of the event, Mr. Fabrice CAREME, Senior Vice President of Retail Operation and Ms. Daphne WU, Senior Vice President of HR and Internal Communications of TotalEnergies (China) Investment Co., Ltd., local badminton elites, and badminton enthusiasts participated in the press conference that was livestreamed online. At the press conference, not only was the newly upgraded competition format and equipment announced, badminton world champions ----- FU Haifeng, ZHANG Ning, CHEN Long, XU Chen and WANG Xin were also invited to take part in an exhibition tournament with the younger generation players from Beijing’s badminton team to kick off the event.
TotalEnergies reaffirms continued support and applauds the launch of the event
As the title sponsor of the tournament, TotalEnergies has been supporting the 3V3 badminton tournament for six consecutive years. Speaking about TotalEnergies' continued contribution to badminton and 3V3 events, Mr. Stephane DION, Managing Director of Total Lubricants China, said in his speech: "Our support to the TotalEnergies Li-Ning Li Yongbo Cup 3V3 badminton tournament aims to not only enrich people's recreational lives, but also to inspire their vitality and fighting spirit through the sport. We hope to encourage everyone to maintain an optimistic and positive attitude towards life in the face of difficulties. Our tournament slogan ‘3V3, more than a game’ represents our continued transmission of the spirit of badminton - performance, precision and endurance. This is also the driving force behind TotalEnergies's resolve in supporting 3V3 badminton tournaments and promoting the development of the badminton sport."
Live stream from Mr. Stephane Dion, Managing Director, Total Lubricants China
3V3 has become the leading amateur tournament brand in China, in terms of tournament scale, number of participants as well as spread and influence. Mr. QIAN Wei, Co-CEO of Li-Ning Group, especially thanked LI Yongbo, founder of the 3V3 Event, for bringing such an enthralling badminton event to everyone. He said, "While we pursue technology innovation and the development of professional sports products, we also persist in creating and unearthing the unique charm and exclusive culture of badminton. This is because we firmly believe that 'getting more people to like sports' is the corporate responsibility and obligation of a professional sports brand."
Mr. Qian Wei, Co-CEO of Li-Ning (China) Sporting Goods Co.
Brand new tournament systemto promote national fitness and encourage healthy lives
The 2022 3V3 badminton tournament has been enhanced in terms of the tournament system, interactive participation of all people and the design of the tournament merchandise. People from different cities, age groups, professions and sporting habits can all participate and enjoy the experience of this online-offline hybrid badminton event. This year’s tournament will also introduce new merchandise and upgraded tournament products that provide an elevated user experience through the use of advanced technology.
Igniting the enthusiasm for badminton in this new tournament season
The first stop of the 2022 TotalEnergies Li-Ning Li Yongbo Cup 3V3 Tournament kicked off in the ancient capital city of Xi'an on June 25-26. World Champion FU Haifeng sparred with local badminton fans to thunderous cheers from the audience, marking the official launch of the new 3V3 season in 2022.Over the next five months, the tournament shall tour 20 other major cities across the nation, bringing together badminton lovers from all over the country to compete, generating an upsurge of badminton interest once again.
In addition to sponsoring the TotalEnergies Li-Ning Li Yongbo Cup 3V3 Badminton Tournament, TotalEnergies is alsoTitle Sponsor and Official Lubricants Partner of Badminton World Federation (BWF) Major Championships, and is committed to energizing lives and communities through badminton.
2022道达尔能源·李宁李永波杯3V3羽毛球赛如约而至，再掀羽球热潮
道达尔能源·李宁李永波杯3V3羽毛球赛2022新赛季已于六月下旬拉开帷幕，作为中国国内业余羽毛球届的标杆赛事，3V3 赛事已连续成功举办13届，今年也是李宁与赛事冠名合作伙伴 ---- 道达尔能源连续第6年携手举办3V3赛事。在接下来的五个月中，赛事将在全国21个中心城市逐步展开，来自全国各地的羽林高手将会再次相聚3V3赛场，共同掀起一波羽球热潮。
新赛季启动发布会已于2022年6月22日在北京李宁中心顺利举行。李宁集团联席CEO钱炜、羽毛球事业部总经理任茂成、市场总监李竹筠，赛事冠名合作伙伴 - 道达尔润滑油（中国）有限公司董事总经理帝龙先生 (Mr. Stephane DION) ，道达尔能源（中国）投资有限责任公司油品零售业务高级副总裁范睿思先生（Mr. Fabrice CAREME），人事及内部沟通高级副总裁吴思敏女士以及大众媒体、各地羽团精英、广大羽毛球爱好者以 “云见面” 方式参与了本次线上发布会。本次发布会不仅公布了2022年全新升级的赛制与装备，更邀请到了傅海峰、张宁、谌龙、徐晨、汪鑫等羽坛黄金一代球员与北京队年轻一代球员进行表演赛，为新一年的3V3羽毛球赛事启动倾情献礼。
持续助力 - 道达尔能源为赛事启动喝彩
作为赛事冠名合作伙伴，道达尔能源已经连续六年助力3V3赛事。谈到道达尔能源对羽毛球运动和3V3赛事的持续助力，道达尔润滑油中国董事总经理帝龙先生 (Mr. Stephane DION) 在发言中表示:” 我们助力道达尔能源·李宁李永波杯3V3羽毛球赛不仅仅是为了丰富大家的文娱生活，更是希望通过羽毛球运动的魅力，激发大家的活力和斗志，鼓励大家在困难面前保持乐观、昂扬的生活态度。正如我们的赛事口号 — 3V3，不止是一场比赛，它更代表着我们对羽毛球精神 — 表现力，精准度和持久力的持续传递；这也正是道达尔能源坚持助力3V3赛事，推动羽毛球运动发展的动力所在。”
另一方面，无论是在赛事规模、参与人数，还是传播度、影响力等方面，3V3已成为国内业余赛事IP中的佼佼者。李宁集团联席CEO钱炜特别感谢了3V3赛事的创始人李永波指导，为大家带来了这么有魅力的羽毛球赛事，他表示：“我们在追求创新科技与专业运动产品时，也坚持创造与挖掘属于羽毛球运动，乃至属于体育运动的独特魅力和专属文化。因为我们坚信，‘让更多的人喜欢上运动’，是一个专业运动品牌的企业责任和义务。”
全新赛制 - 推动全民体育，享受健康生活
2022年，3V3赛事对各个环节进行了精细打磨，在赛事赛制、全民互动参与及赛事周边设计上，都进行了全面升级。来自不同城市、处于不同年龄，有不同的职业和多样的运动习惯，都能以线上或线下的形式，参与到这场羽球盛会中，收获美好的运动体验。今年的3V3羽毛球赛事也带来了全新周边，赛事产品升级更注重科技带来的使用体验。
燃情出发，点燃全新赛季
6月25日至26日，2022道达尔能源李宁3V3赛事首站在古都西安盛大开启，世界冠军傅海峰亲临现场，与西安的众多羽毛球爱好者一起比拼技艺，现场如雷的欢呼与呐喊，标志着2022年 3V3新赛季的全面启动。在接下来的五个月时间里，3V3赛事将陆续走遍全国其他20个城市，吸引来自各地的羽毛球爱好者，共同参与见证这场羽球盛会。
另外值得一提的是，道达尔能源除了助力3V3羽毛球赛，同时还与世界羽联保持着长期合作伙伴关系。作为“世界羽联主要赛事冠名赞助商”，以及“世界羽联官方润滑油合作伙伴”，在全世界范围內为羽毛球运动发展做出着卓越贡献，并致力于通过羽毛球运动为人们的日常生活带来活力。
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About Total Lubricants China
Total Lubricants (China) Co. Ltd. (TLC) is an affiliate of broad energy Group TotalEnergies. TLC has been a major supplier of lubricants in China for more than 20 years with headquarters in Shanghai. With more than 510 employees in China, TLC is committed to providing quality service to customers through three lubricant production plants and an efficient national supply chain.
关于道达尔润滑油中国
道达尔润滑油（中国）有限公司是多元化能源集团-道达尔能源的一个分支机构。20多年来，道达尔润滑油中国一直是中国市场主要的润滑油供应商之一，总部设立在上海。我们在中国拥有510多名员工，通过旗下三个润滑油生产工厂和一个高效的供应链，致力于为我们的客户提供优质服务。
lubricants.totalenergies.cn
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About TotalEnergies
TotalEnergies is a broad energy company that produces and markets energies on a global scale: oil and biofuels, natural gas and green gases, renewables and electricity.
Our 105,000 employees are committed to energy that is ever more affordable, clean, reliable and accessible to as many people as possible.
Active in more than 130 countries, TotalEnergies puts sustainable development in all its dimensions at the heart of its projects and operations to contribute to the well-being of people.
关于道达尔能源集团
道达尔能源是一家多元化能源公司，在全球生产和销售包括石油、生物燃料、天然气、绿色燃气、可再生能源和电力在内的能源产品。我们的105,000名员工致力于让更多的人享有更清洁、更平价、更可靠且更易普及的能源。我们的业务遍及全球130多个国家和地区。道达尔能源致力于以可持续发展为核心开展项目和运营，为促进人类福祉贡献自己的力量。
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本篇新闻稿仅作信息披露所用，不具任何法律效力。道达尔能源股份有限公司直接或间接投资的公司属独立运营实体，道达尔能源股份有限公司不对其任何不当行为或疏漏负法律责任。方便起见，本篇新闻稿中所使用的“道达尔能源”与“道达尔能源集团”通常指道达尔能源股份有限公司和/或其子公司及分支机构。同样，“我们”和“我们的”通常指代道达尔能源旗下公司或公司雇员。
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